Intrepid Aviation

Intrepid Aviation had new senior management, new investment & a strong desire to build a new brand. After an extensive brand platform development process, we identified a key strategic positioning for the company that gave Intrepid an opportunity for a clear advantage in the worldwide marketplace.

We then went on to create a new brand identity that gives Intrepid a solid professional image yet helps them stand out from the crowd of other leasing companies. This was followed by a new website design as well as a suite of sales & marketing materials.